From young tattooed hipsters to suited city gents, the streets of London are awash with stylish bearded men, and Jonathan Daniel Pryce spent 100 days between July and October, documenting this growing trend amongst London’s male population. 100 Beards, 100 Days, is the highly popular blogging project from London-based photographer Jonathan Daniel Pryce. It is now being published as a coffee table book. An exhibition of portraits taken from the series is running at the Front Room from November 01-05, 2012.
Jonathan explains the motivation behind 100 Beards: “I started the project for two main reasons: I am fascinated by how new trends emerge and I wanted to document the many amazing beards I see on a daily basis in London. Secondly, I have major beard envy – I can’t grow a good beard myself so this project made me live vicariously through others”.
The project has received a huge amount of interest both in the UK and abroad, appearing in publications such as i-D Magazine and GQ. The limited edition hard back coffee table book will include every portrait from the original blog as well as outtakes and additional photographs taken over the 100 days.